Getting the Horse to Drink

Lack of stakeholder and user involvement is often cited as a primary reason for project failure and the greatest source of project risk. Unfortunately, whether you adhere to an Agile, traditional, hybrid or mixed methology, getting and keeping customers involved in the development process is always a challenge. I explained previously that the most common reasons customers state for not being involved are that they are too busy, they don’t trust the technical team’s ability to deliver, and that they don’t see the meetings as productive.

The first reason is generally beyond a project manager’s control, and the second is a lack of trust between stakeholders and IT that is often Continue reading