MVP versus MPP

The big buzzword these days seems to be MVP, meaning Minimum Viable Product. It’s a reference to the approach to product development described by Eric Ries in his book The Lean Startup. However, while I’ve been hearing and seeing the term MVP a lot, I’ve almost never seen anyone executing the process that Eric Ries describes.

More often than not, what is called MVP is what I call MPP, or Maximum Possible Product. The word Possible has a double meaning: Continue reading